Chevrolet holds 15.2% of the Uruguayan market in November.
New light vehicle sales in Uruguay are off -1.1% year-on-year in November to 6,272 units, leading to a year-to-date tally up 9.4% to 62,278. After lodging its first win of the year last month, Chevrolet (+7.4%) repeats at #1, reaching 15.2% share which is the carmaker’s best since December 2024. However Chevrolet remains stuck in third place year-to-date with volumes down -24.2%. Fiat (-30.6%) is in deep trouble in 2nd place but easily holds onto the YTD top spot at 13.8% share. BYD (+19.4%) is solid at #3 and 9.6% share, below the #2 and 11% it commands YTD. Volkswagen (-17.3%) and Renault (-21.3%) round out the Top 5 in mediocre fashion. In contrast Suzuki (+663.8%), Dongfeng (+535.3%), Chery (+186.7%) and Omoda (+148.1%) all shoot up.
Previous month: Uruguay October 2025: Chevrolet signs first win this year
One year ago: Uruguay November 2024: BYD (+241.2%), Citroen (+102.7%) shine in strong market
Full November 2025 Top 60 All brands ranking below.
Uruguay November 2025 – brands:
| Pos | Brand | Nov-25 | % | /24 | Oct | 2025 | % | /24 | Pos | FY24 |
| 1 | Chevrolet | 952 | 15.2% | + 7.4% | 1 | 6,711 | 10.8% | – 24.2% | 3 | 1 |
| 2 | Fiat | 610 | 9.7% | – 30.6% | 2 | 8,582 | 13.8% | + 14.7% | 1 | 2 |
| 3 | BYD | 603 | 9.6% | + 19.4% | 3 | 6,874 | 11.0% | + 117.3% | 2 | 6 |
| 4 | Volkswagen | 587 | 9.4% | – 17.3% | 4 | 5,511 | 8.8% | + 11.4% | 4 | 3 |
| 5 | Renault | 500 | 8.0% | – 21.3% | 5 | 5,303 | 8.5% | + 12.1% | 5 | 4 |
| 6 | Suzuki | 359 | 5.7% | + 663.8% | 6 | 4,019 | 6.5% | + 27.6% | 6 | 7 |
| 7 | Hyundai | 308 | 4.9% | – 41.9% | 7 | 3,865 | 6.2% | – 12.6% | 7 | 5 |
| 8 | Dongfeng | 216 | 3.4% | + 535.3% | 8 | 1,343 | 2.2% | + 739.4% | 13 | 30 |
| 9 | Chery | 215 | 3.4% | + 186.7% | 9 | 1,882 | 3.0% | + 106.6% | 9 | 12 |
| 10 | Peugeot | 154 | 2.5% | – 19.4% | 11 | 1,689 | 2.7% | – 36.8% | 10 | 9 |
| 11 | Omoda | 129 | 2.1% | + 148.1% | 12 | 793 | 1.3% | + 206.2% | 16 | 24 |
| 12 | Toyota | 123 | 2.0% | – 41.7% | 15 | 1,394 | 2.2% | – 34.1% | 12 | 11 |
| 13 | Nissan | 121 | 1.9% | – 51.6% | 14 | 1,533 | 2.5% | – 38.4% | 11 | 10 |
| 14 | Jetour | 119 | 1.9% | + 24.0% | 16 | 851 | 1.4% | + 11.1% | 15 | 13 |
| 15 | JAC | 101 | 1.6% | + 134.9% | 18 | 652 | 1.0% | + 68.5% | 17 | 21 |
| 16 | Citroen | 92 | 1.5% | – 68.9% | 13 | 1,963 | 3.2% | – 32.4% | 8 | 8 |
| 17 | JMC | 90 | 1.4% | + 233.3% | 17 | 566 | 0.9% | + 607.5% | 19 | 37 |
| 18 | Mitsubishi | 89 | 1.4% | + 493.3% | 40 | 334 | 0.5% | + 89.8% | 28 | 32 |
| 19 | Geely | 87 | 1.4% | + 16.0% | 10 | 928 | 1.5% | + 62.8% | 14 | 16 |
| 20 | Ford | 63 | 1.0% | + 40.0% | 23 | 495 | 0.8% | – 6.3% | 21 | 18 |
| 21 | Victory | 56 | 0.9% | – 28.2% | 19 | 619 | 1.0% | – 0.8% | 18 | 15 |
| 22 | GWM | 55 | 0.9% | + 22.2% | 22 | 416 | 0.7% | + 71.2% | 25 | 27 |
| 23 | Foton | 49 | 0.8% | + 40.0% | 21 | 481 | 0.8% | + 222.8% | 22 | 33 |
| 24 | Deepal | 42 | 0.7% | new | 31 | 142 | 0.2% | new | 38 | – |
| 25 | Kia | 40 | 0.6% | + 42.9% | 36 | 187 | 0.3% | – 14.6% | 35 | 28 |
| 26 | Changan | 39 | 0.6% | – 9.3% | 25 | 281 | 0.5% | – 30.6% | 30 | 23 |
| 27 | BMW | 38 | 0.6% | + 8.6% | 29 | 417 | 0.7% | – 12.0% | 24 | 19 |
| 28 | Geely Riddara | 37 | 0.6% | + 362.5% | 45 | 119 | 0.2% | + 120.4% | 41 | 41 |
| 29 | Karry | 35 | 0.6% | + 25.0% | 20 | 354 | 0.6% | + 20.0% | 27 | 25 |
| 30 | Mercedes | 31 | 0.5% | – 40.4% | 27 | 281 | 0.5% | – 25.9% | 29 | 22 |
| 31 | BAW | 31 | 0.5% | + 34.8% | 30 | 233 | 0.4% | + 242.6% | 32 | 39 |
| 32 | DFSK | 27 | 0.4% | – 34.1% | 26 | 421 | 0.7% | – 17.8% | 23 | 17 |
| 33 | Honda | 26 | 0.4% | – 71.1% | 24 | 547 | 0.9% | – 12.9% | 20 | 14 |
| 34 | Jeep | 26 | 0.4% | – 52.7% | 32 | 383 | 0.6% | – 18.7% | 26 | 20 |
| 35 | Ram | 24 | 0.4% | – 7.7% | 33 | 243 | 0.4% | + 33.5% | 31 | 31 |
| 36 | Volvo | 21 | 0.3% | + 61.5% | 39 | 196 | 0.3% | – 38.4% | 34 | 26 |
| 37 | Leapmotor | 17 | 0.3% | + 750.0% | 48 | 53 | 0.1% | + 55.9% | 47 | 44 |
| 38 | Audi | 16 | 0.3% | – 11.1% | 34 | 196 | 0.3% | – 4.4% | 33 | 29 |
| 39 | Subaru | 13 | 0.2% | n/a | 42 | 84 | 0.1% | – 19.2% | 44 | 35 |
| 40 | Bestune | 12 | 0.2% | + 1100.0% | 38 | 150 | 0.2% | + 400.0% | 36 | 45 |
| 41 | Lynk & Co | 12 | 0.2% | + 50.0% | 28 | 127 | 0.2% | + 429.2% | 40 | 48 |
| 42 | Maxus | 12 | 0.2% | – 7.7% | 43 | 89 | 0.1% | – 4.3% | 43 | 36 |
| 43 | Dongfeng Forthing | 12 | 0.2% | new | 37 | 45 | 0.1% | new | 49 | – |
| 44 | GAC | 10 | 0.2% | + 11.1% | 35 | 142 | 0.2% | + 1477.8% | 37 | 51 |
| 45 | MG | 10 | 0.2% | – 52.4% | 41 | 130 | 0.2% | + 46.1% | 39 | 38 |
| 46 | Mini | 10 | 0.2% | + 150.0% | 44 | 83 | 0.1% | + 38.3% | 45 | 40 |
| 47 | Xpeng | 9 | 0.1% | new | – | 26 | 0.0% | new | 55 | – |
| 48 | Farizon | 8 | 0.1% | + 100.0% | 50 | 32 | 0.1% | + 113.3% | 52 | 53 |
| 49 | Zeekr | 7 | 0.1% | + 133.3% | – | 40 | 0.1% | + 166.7% | 51 | 50 |
| 50 | Jaecoo | 5 | 0.1% | + 400.0% | 46 | 68 | 0.1% | + 1600.0% | 46 | 55 |
| 51 | Opel | 5 | 0.1% | – 37.5% | 54 | 51 | 0.1% | + 240.0% | 48 | 54 |
| 52 | Smart | 5 | 0.1% | new | 51 | 19 | 0.0% | new | 59 | – |
| 53 | Mazda | 4 | 0.1% | – 71.4% | 47 | 106 | 0.2% | – 23.2% | 42 | 34 |
| 54 | Iveco | 4 | 0.1% | + 100.0% | 58 | 15 | 0.0% | + 36.4% | 61 | 56 |
| 55 | Land Rover | 1 | 0.0% | – 66.7% | 52 | 27 | 0.0% | + 50.0% | 53 | 52 |
| 56 | Jinpeng | 1 | 0.0% | – 75.0% | – | 26 | 0.0% | + 225.0% | 54 | 59 |
| 57 | LMI | 1 | 0.0% | – 75.0% | 55 | 22 | 0.0% | – 26.7% | 56 | 46 |
| 58 | Seat | 1 | 0.0% | n/a | 57 | 21 | 0.0% | – 50.0% | 57 | 42 |
| 59 | Tesla | 1 | 0.0% | – 75.0% | – | 16 | 0.0% | – 61.0% | 60 | 43 |
| 60 | Today Sunshine | 1 | 0.0% | – 75.0% | 53 | 11 | 0.0% | – 52.2% | 62 | 49 |
Source: Autodata
